十二、讨价还价(2 / 2)
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“2万元现金,一次性买断。”
毋齐飞差点从沙发椅里飞出去:“2万元?你这是打发叫花子呢!”
彭旻心平气和:“千字2000元,不便宜了,在你们杂志绝对是全国顶尖作家的稿酬标准,有几个人能拿到?要是每位参赛者都能卖到这个价格,你毋社长早就登上福布斯排行榜了!”
“普通参赛者是卖不到这个价,但是,江水源是普通参赛者么?他可是上一届新概念作文大赛一等奖得主、我们杂志社近年来力捧的青春文学偶像!如果我没记错的话,上次他写的那本小说《情书》,在你们锦衣服饰门店大卖上百万本。这么有号召力的青春偶像,稿酬高点,难道不是很正常?”
“首先我要纠正一下,那本小说是送,而不是卖!其次,那本小说之所以能大热,除了确实写得好,还要考虑到商业运作的因素,要不是我们锦衣服饰销售网络遍布全国,书籍又印刷精美,而且是购物免费赠送,可能小说最终也能卖一两百万本,但绝对不会像现在卖得那么快、影响那么大!”
毋齐飞慢慢躺在沙发椅里:“前人栽树,后人乘凉。既然彭经理开了先河,那我们杂志社完全可以东施效颦,把他这本新小说卖给其他商家。有了你们的成功范例,估计再卖个几十万本应该问题不大吧?”
彭旻依旧波澜不惊:“第一个吃螃蟹的是天才,第二个吃螃蟹的是人才,第十、第一百个吃的那就是庸才。你看看现在市场上模仿我们购物赠书的有多少家?多一家少一家又有多大关系?”
“那你还找我们合作?”
“因为我们想节省成本啊!毕竟单色文字印刷工价比彩色图片便宜多了。要不是为了省钱,我直接用铜版纸印江水源的写真集,保证比什么小说都受欢迎!”
毋齐飞冷哼数声:“好吧,就算你们是为了节省成本。我们来算算账,每本省几毛钱,一百万本就是几十万,这还不考虑江水源小说的影响和新概念获奖作文的加成,你给我开价2万元?这不是打发叫花子是什么?!”
彭旻轻笑道:“只怕毋社长有什么误解吧?江水源那篇小说只有一万字,就算省,又能省几个印张?而且你是搞杂志的,不会不知道因为边际效应,印数越多,印刷工价越便宜吧?我直接找你,而不是先联系江水源,无非就是想省钱。要是毋社长开价太狠,那我只有直接和江水源联系,大不了就是5万块钱直接买断。毋社长,你是行家,应该知道千字5000元在国内是什么水准吧?”
“但我更知道‘新概念作文大赛一等奖’在全国的影响力!”
“那毋社长的意见是多少?”
“20万元,锦衣服饰拥有小说的公开展示、印刷出版、推广改变权利,我们杂志社保留二次或多次授权的权利。”
“呵呵,那什么,毋社长您先忙,咱们以后再聊!”
毋齐飞急了,他真怕彭旻直接找上江水源,上次那本《情书》不就是这样白菜价卖掉的?他连忙说道:“漫天要价,立地还钱。彭经理你报个实诚价!”
“3万元,一次性买断!”
“10万元,锦衣服饰拥有小说公开展示、印刷出版、推广改变权,我们杂志社保留二次或多次授权的权利。不能再低了!”
“3.5万元,一次性买断!不能再高了!”
……
良久,彭旻放下电话,吩咐属下:“谈妥了,4万元,拿到小说公开展示、印刷出版、推广改变权,他们杂志社保留二次或多次授权的权利,但不得用于与我们公司存在竞争性的任何行业或商业活动。当然,江水源的5万元稿费我们私下里另外支付。——你们马上跟公司法务部联系,让他们今天就飞沪上和淮安,尽快把合同签下来。另外再找一个有芦苇、有荷花、有古寺、有乌篷船的外景地,咱们今年夏装宣传片就在那个地方拍!”