第42章 徽商快人一步(1 / 3)
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天光放亮。
李自成折腾了半宿,此时还在大床上补精神。
城里的民众可没那么安逸,小心翼翼的开条门缝往外瞅,一队队的大顺军往来巡逻,街面上并无乱象。
然而很多人还是不敢出门,尤其是富户;很多商铺也不敢开张,都在观望事态。
东升客栈的老板自诩店内出了个大顺军,有了后台丝毫不慌。武会镖局前镖头窦明运昨日带着满身血迹回到客栈,被老板、掌柜伺候的像皇帝一样舒坦。
府前街的利民当铺同样胆子大,早早的就营业了。
这家大铺子比较倒霉,昨天被一队地痞哄抢了店面,损失不小。
本来他家给天地会交纳保护费,店内也有帮会成员坐镇。可大顺军攻城时,天地会全体出动去看守王府了,哪有空管当铺。
“远瞧一座城,近看似木笼。里面住着孙猴猪八戒,竟赚爷爷铜。”
“一座城”形容建筑雄伟宏大。旧时当铺都是独立院落,高墙大瓦房,门口都有高台阶。
大门边的墙上写着个巨大的“当”字。算是广告吧,人家为了醒目,让缺钱想当东西的人,打老远就能看到当铺。
可老百姓却不这么讲,他们认为“当铺”墙上的“当”字是“上当”的当字,进当铺又得上它的高台阶,这连起来不就是“明知道是当(上当),您也得上。”
当铺柜台高四尺五到五尺,快一人高了,顾客只能仰视当铺先生,给东西也要高高举起,才能放到柜台上。
当铺之所以要高柜台,不是为体现高人一等,无非是怕“挨揍”。
来当铺的人肯定缺钱,心里本来就不好受,再加上当铺先生故意贬低货物成色,估价甚低,自是心里有火。那搞不好一旦一言不合,这穷火一上来,顾客直接挥以老拳打骂起来。
所以,开当铺的人吃过亏就学精明了。咱把柜台砌的高高的,顾客想打人,您够不着啊!您有气也白搭。
挨几句骂倒是无所谓,挣钱嘛,不寒碜。何况反正挨骂的是伙计和朝奉,掌柜、东家的又听不到。
怀庆府城这家当铺的东家是徽州人。
徽商发端于唐宋,兴盛于明清,在当时的影响力之大有“无徽不成镇”之誉。
敬仰激进思想家李贽的汤显祖——这老汉过世十多年了,在万历年说:“欲识金银气,多从黄白游。一生痴绝处,无梦到徽州。”
徽商有钱,众所周知,是李自成垂涎欲滴的大餐。
徽商,一般专指徽州府籍商人,不是整个安徽商人群体。入清后江苏与安徽两地才分开,省名取当时安庆、徽州两府首字合成,那时才有了安徽。
徽州包括一府六县,即歙(shè)县、黟(yī)县、休宁、祁门、绩溪、婺(wù)源。
地处“吴头楚尾”的皖南之地,山高林密,田地贫瘠;又经过历史上晋、唐、宋三次自北向南的移民潮,此地更是陷入“人多地少”的窘境,成了名副其实的贫困山区。
“徽人多商买,其势然也。”多商人的原因跟山西差不多,地狭人稠。
“前世不修,生在徽州;十三四岁,往外一丢。”
徽商中多巨富,更多的却是那些自幼担起重担、行走四方的普通小商贩。
徽州人挑着担子,翻越崇山峻岭,经六七十里徽杭古道走到杭州,再沿运河、长江闯天下。
他们一共闯出了四大门派,分别经营木材、茶叶、食盐、当铺等生意。
徽州山多树林子多,他们先卖自己家木材,生意做大后又将四川、贵州、江西、湖南的木材走长江运到江南发卖,又把福建的木材走海路运到苏浙皖卖,做中间商赚差价。
茶叶有一条完整的产业链。茶号就是茶叶加工厂;茶行是批发商,茶庄是零售商;茶栈算金融机构,主要给大商号发放贷款、介绍生意,收取手续费赚钱。
徽商把茶叶整个产业链上下游都吃完了。万历十五年时就能年售350万公斤茶叶。将来到清代时达到鼎峰,乾隆年光在北京就有上千家茶庄,从大城到小镇,徽商几乎垄断了茶叶生意,卖松萝、六方、毛峰、烘青、炒青、花茶各色茶叶。